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Sellers

Information & Resources for Home Sellers

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Set a Competitive List Price

Today’s housing market favors buyers! Many factors contribute to a successful sale, but setting a competitive list price tops the list. Sterling Residential® Realtors® Neighborhood Market Snapshots and Comparable Market Summaries illustrate price trends for previous subdivision home sales — tools for home sellers that can help them avoid a costly mistake.

What's Your Home's Value?

Weekly Market Conditions

Local Activity Reports

Weekly Market Conditions View local data and download free local reports online.

Get your market information from a local source.

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What's Your Home's Value?

Buyer & Seller Resources

Free Report Accurate home pricing in a changing market is critical.


Request a free neighborhood market activity report online.

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Houston Metro Links

Local Information

Scenes from Texas Learn about Houston culture and lifestyle

Information about activities, destinations, events, employment, government, community, recreation and more....

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Texas Consumer Disclosure

Texas Agency Information

Consumer Information Learn about Texas agency and know who is working for you.

Information about brokerage services

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Better Business Bureau

Membership Information

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Houston BBB Online Reliability Program Member.

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Five Essential Factors for Home Selling Success
Five Selling Essentials

That’s right — your participation and commitment directly impacts the sale of your home and here are important factors you can leverage to achieve sales success. Whether you decide to sell your home by-owner, or decide to consult and hire a professional, these five selling essentials are at work and understanding these critical factors provides the objectivity necessary for crucial marketing decisions.

For Sale By Owner
For Sale By Owner

While homeowners are capable of investing the time and money necessary to market and sell their own home, why aren’t more home sellers doing so? Many FSBO web sites have promised hassle-free sales and the opportunity to save thousands of dollars in commissions, yet more sellers are using professional services than ever before.

Why MLS marketing is essential to home sales success
Get results with a Realtor®

When you hire a Realtor®, you get professional experience and results that pay off at closing. And that’s why seven of every ten buyers and sellers rely on a Realtor® – to achieve results.

Real estate resources for home buyers and sellers
Home Seller Tips & Resources

Understanding Texas Agency, Credit Repair Tips, Financing, Inspections, Marketing, Selling & More. Get tips & resources for Houston home buyers and sellers. View PDF files and download information helpful to Texas real estate consumers. Adobe Acrobat Reader required.

MLS marketing gives home sellers global reach
MLS gives home sellers global reach

Where do Houston homebuyers find information on more than 30,000 local houses for sale all in one convenient place? The Houston Association of Realtors® Multiple Listing Service (HARMLS), owned and operated by your local Realtor® association, provides broker-listing access to buyers and sellers through participating broker sites like SterlingResidential.Com.

What's Your Home's Value?
Set a Competitive List Price

Today’s housing market favors buyers! Many factors contribute to a successful sale, but setting a competitive list price tops the list. Sterling Residential® Realtors® Neighborhood Market Snapshots and Comparable Market Summaries illustrate price trends for previous subdivision home sales — tools for home sellers that can help them avoid a costly mistake.

Home selling process
The Home Selling Process

Brokered home sales bring in higher prices than homes sold by-owner. National Association of Realtors survey statistics consistently illustrate that brokers get the results most wanted by home sellers – a closed sale at the right price, while providing a satisfactory selling experience.

Working with a listing broker
Working With Listing Brokers

When selling your home, having a knowledgeable professional on your side makes good economic sense. Understand agency and how to establish a working relationship with a Listing Broker employed to represent your exclusive interests.

Latest Blog Postings

Why should I pay asking price if the housing market has dropped 15%

Today’s Houston real estate asking prices are derived from local market conditions based on comparable sales prices paid by home buyers in a particular neighborhood. Despite recent sales volume declines, prices are holding steady across Houston. While that may not be true for all Houston area neighborhoods, there hasn’t been an overall 15% drop in Houston home values. The housing supply is growing — tending to favor home buyers — but it hasn’t increased enough to force home sellers into large double-digit price reductions.

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Do Realtors share blame for mortgage mess?

A Houston Chronicle Real Estate discussion posted a few weeks ago asked if Realtors share blame for the mortgage crisis unwinding across the country. Citing dual-licensed Realtors (those holding real estate and mortgage brokers licenses) as part of the problem, some forum participants pointed to the potential conflict of interest between real estate and mortgage brokerage as a reason for the mortgage crisis, while others stated that dual-licensed Realtors couldn’t adequately perform both jobs as agent and mortgage broker. Both could be valid points — yet, the number of Realtors holding a both a real estate and mortgage license isn’t large enough to have contributed to the mortgage crisis in a significant way.

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Houston Market Conditions

Buyer & Seller Resources

September 2008: Home sales down dramatically as Houston recovers from Hurricane Ike

Hurricane Ike’s impact on local housing sales was dramatic — power outages and property damages forced the postponement of real estate closings across the area. Houston’s residential real estate housing market sales were down significantly in September 2008 with a year-to-year sales decline of 29.5% — the lowest September sales volume in years. Nationally, sales for existing homes were up 5.57% in September.

Markets across the US experienced home price declines of up to 20% or more, while Houston’s median home price for existing single-family housing made modest gains throughout the current year. In September, the median price increased again — jumping 5% in year-to-year comparisons from $150,000 to $157,500. For the US market, the median home price declined 9.0% from $210,500 to $191,600 in year-to-year comparisons.

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